How to Build an Internet Home Business
Essential Tools & Tips on How to Build an Internet Home Business

The short answer is, “yes.”  Some will tell you that you can conceivably build an Internet home business without a single dime.  All you need is a computer and an Internet connection, which does cost money, but the assumption here is you have those two components already.  Plus, these are actually indirect costs because you, and perhaps your family, are already receiving other value from these two resources.  But, it does take money to build an Internet home business!

Let’s face it!  If you want to succeed with you Internet home business, you have to treat it like a real business.  The trick is minimizing the cost of operating your business while maximizing your return or profit.  And, there are definately ways to do it.

The key to Internet marketing is to develop content.  Content is “KING” on the Internet.  More specifically, content to help people solve a particular problem, or to conduct simple research.  A problem can be many, many things.

For example, people can be searching for:

Products: Cameras, clothes, books, gifts, etc.

Information: Cameras, clothes, books, gifts, etc.

It is critically important to understand that products and information OVERLAP when it comes to the major search engines like Google, Yahoo, Bing, etc. Google defines this overlap as “relevancy” and “a positive user experience.”  I’m taking a little editorial license here to explain these terms to simply an otherwise complicated process and set of ideas and complicated algorithms that the search engines use to drive free organic traffic to an Internet marketer.

In other words, Google is not going to assign a high degree of relevancy to a one-page website with 30 different products listed on the page. On the other hand, if this same website has 30 different pages with 300-750 words that provide an objective review of each of these products, and the page is keyword optimized, they will assign a much, much higher degree of relevancy to this website. Why? Because this enhances their user’s experience; and when their user’s have a positive experience, they will favor that search engine when they next look for information.  And, this helps the major search engines grow their business.

Consequently, when you combine relevancy and user experience, you are actually developing content.  This is my current interpretation of this mix:

Content = Product + Information, or

User Experience =  (Product) + Content (Objective Information)

You can have the greatest program or product on the Internet, but if you do not provide Content, you will not drive free, organic traffic to your website.  This is a key component in learning how to advertise, market and promote your Internet marketing business!  You have to drive targeted traffic to your website!

Savy Internet marketers realize that they do not even need a website to achieve some of the same results with the search engines. And, this is the power of Article Marketing. The same thing can be done by using on well crafted article that relates to one single product.

In fact, one single article can generate thousands in income.  If you are anything like me, you have probably overlooked this powerful marketing strategy, because it seems as a rather mundane task and  bit time consuming. Or, you might think that you cannot write a great article that will produce income.  It does take practice, but as they say in life, “practice makes perfect!”

However, many successful Internet marketers are not proficient writers.  I certainly did not consider myself a good writer, particularly at first.  It does take practice and a little work, but like anything worthwhile it is well worth the effort.  Within a couple weeks, you can significantly enhance your proficiency and start making money in your Internet/Affiliate marketing business. 

In order to assist my readers develop content for their websites, I’ve created a new program.  It’s called Your PLR Empire.  PLR stands for Private Label Rights.  This a license type that allows you to rebrand the content of let’s say an e-Book.  I have already explained this license in other posts with the e-Books I have already made available to you.  I am now going to formalize that process by allowing you to join Your PLR Empire.  When you join, you will be sent one new e-Book every month.  This e-Book will be packed with information that you can use as content on your websites, blogs, in your auto-responder e-mail messages, article writing and even video production.  Here is a link to sign-up for Your PLR Empire: Your PLR Empire

Stay Tuned for exciting tips on effectively using Article Marketing to Build Your Business!!

The ACME People Search Business Pay-Per-Call (PPC) platform has officially opened to all Internet marketers. It was previously introduced and tested with lifetime members of the ACME People Search Business.  This a totally new platform. I’ve been closely monitoring this development for the past three months.

In summary, this is local advertising or a system that allows Internet marketers to market their products and services in their local community or do it on a regional or national level in the months to come. However, since pay-per-call is largely a function of having a US based phone number, it is a lot easier for Internet marketers located in the US to market locally. This type of marketing also lends itself to free traditional offline advertising methods like simply placing an ad on a community bulletin board or a bulletin board that can be found in any grocery store or local business merchant (7-Elevens, carry out restaurants, etc.)

There are three major advantages to this local or offline advertising. First of all, it gives aspiring Internet marketers yet another method to generate income; in other words, offline. This is particularly useful for those that are still struggling with trying to market using Search Engine Optimization or perhaps paid advertising. Secondly, this is purely performance based advertising. If the business does not receive leads, there is no cost to the business. It simply delivers leads to a merchant at a pre-negotiated price. Identify a business that relies on leads to generate business (real estate, insurance, car dealerships, etc.) and you have a potential client. And, third, there is absolutely no competition in this type of marketing vertical because of the unique tracking system that is built into the platform.

Currently, this ACME People Search Business PPC platform has the ability to advertise 90 percent of the homes for sale in the United States. Tissa Godavitarne, the owner of the ACME People Search Business, has effectively negotiated this large offer list with national real estate companies so international ACME People Search Business owners have offers that they can market using traditional Internet marketing techniques (blogs, article marketing, video marketing, etc.)

This PPC platform is based on assigned phone numbers that ring locally in real estate offices in Northern Virginia. These are assigned using shared zip codes. International Internet marketers are highly advised to use these shared zip codes. There does not appear to an other affiliate network or CPA (Cost Per Action) network that offers anything like this. Commissions have already been negotiated, and the back office structure allows marketers to track each and every call that they are responsible for referring to these local real estate offices. They can see commissions posted as earned on a real time basis. Even more importantly, they can print reports to show the effectiveness of their advertising to show their business clients. This enables the client/merchant to actually see the return on investment on their advertising dollar.

This is a cutting edge marketing strategy that can be used online, offline or a combination of both. This ACME People Search Business PPC platform is unlike anything available today and promises to develop other unique and inovative offers for interested affiliates.  Furthermore, it offers merchants new and accurate methods of tracking their advertising dollar;  while  it provides internet and affiliate marketers another great way to build their business.  Interested marketers do not have belong to the ACME People Search Business to use this brand new marketing platform.

 To Learn More: Visit ACME People Search News

As you build an Internet home business, you are going to want find tools that help you automate certain aspects of your business.  There are plenty of ways to spend or invest your money as you build an Internet home business, but there are also a lot of great free tools out there as well.  One of which, I highly recommend here.

It’s called RSS Submit Pro, but that’s just a marketing name.  This is actually a great shareware program.   

This free software can be downloaded here: http://www.allscoop.com/tools/rss-submit/

It allows you to submit your blog and other RSS feeds to directories that will drive traffic to your site and blog.  This is just one of the many tools you need to  Advertise, Market and Promote your sites, so do not overlook article marketing, press release marketing, video marketing and other methods of  adding AMPs to your business.  But, this is something you definitely want to start doing to promote your business.

Here is a list of who the Allscoop RSS submitter submits to: Yahoo, BlogStreet, Syndic8, NewsIsFree, DayPop, Feedster, BlogDex, Popdex, Moreover, RDF-Ticker, BlogDigger, Bloogz, HeadlineSpot, Diarist.net, easyRSS, NewsXS, Feeds Farm, Newstrove, Sourceforge, FeedPlex, Feed Shark, Blogwise, Boing Boing, Rub Hub, Fyber Search, Technorati, Postami, WeBlogALot, Feed24, Ice Rocket, Swoogle, Blogz, NewsMob, CompleteRSS, 4GuysFromRolla, Feedzie, Fastbuzz, Loomia, Truth Laid Bear, Rocket Info, Rocket News, Read A Blog, Findory, Blogarama, RSS Network, 2RSS, All Headline News, BlogPulse, Blog Catalog, Bloggernity, Newzfire.

So, what is RSS?  It’s most commonly known as Really Simple Syndication, or a format used to broadcast to the world frequently updated content like blog posts, articles, videos, etc. in a standardized format or RSS document.  This document is called a “feed.”  This “feed” provides a snapshot of all the posts you make on your blog or YouTube channel for all the world to see!  It puts all your content on “steroids.”

This is Viral marketing folks.  It’s not the stuff you find on traffic exchanges that claim  ‘viral marketing.’  This is the real ju-ju!

So, where does all this information appear to people that you are advertising too? Feed Readers!  Feed readers that people use to keep up with the topics they like. Feed readers, like Google Reader.  These readers are on desktops, laptops, and mobile devices. But, most importantly, the major search engines like Google, Yahoo and Bing count each and every one of your submissions with their “bots”.

Niche marketing can be a very misleading and therefore confusing term. This confusion can often result in failure, if this term is not properly understood. The purpose of this article is to clear up some of the confusion about niche marketing. In its purely literal form, niche marketing is really an extremely broad term. For example, a niche market can be health products; but there are many, many different categories associated with health products. Just type “health products” into a Google search box and you will see what I mean. The results are extremely broad, and not very helpful because they are just not specific enough to the searcher’s needs.

Niche marketing is actually a subset of affiliate marketing. Affiliate marketing involves representing a company as an affiliate and marketing their product or products on the Internet. Consequently, affiliate marketing and Internet marketing have almost become synonymous terms to home business enthusiasts; and herein lies some of the confusion.  So, what is the difference; and why is this so important?

Niche marketing is essentially the skill of developing what is more accurately described as a micro-niche marketing strategy. It’s very difficult to compete in a purely niche market. Using health products as an example, if someone types in “health product” into a Google search box, there are two likely events that will occur. First of all, their results are going to extremely general in nature; and secondly, the websites that pop-up on Google’s first page are not likely to service their needs. Plus, an Internet marketer cannot expect to compete against some of the larger companies that appear on Google’s Page 1 search results.

Consequently, most Google searchers now use what are known as “long-tail keywords” or “keyword strings” to refine their search to more accurately find what they are looking for. As an example, if someone is looking for “health products that increase energy,” they will use that keyword string to find what they are looking for. Obviously, these are the consumers of products and services.

Internet marketers (or, Affiliate marketers) need to sensitize their marketing techniques and adapt to these real life search strategies by consumers. And, this is where niche marketing really takes the form of micro niche marketing. This is directly related to the consumer’s search efforts. Internet marketers simply need to develop the right “keyword string” to market their affiliate products to these consumers. Furthermore, it does not have to be “products” at all.  It can, and probably should be a single product that solves the consumer’s need.

Niche marketing can be an extremely effective tool used to build an Internet home business; but it needs to be understood in the context of how it used today. Niche marketing is much better represented in terms of “keyword strings” that consumers now use to find exactly what they are looking for on the Internet. Consequently, anyone interested in learning how to build an Internet home business needs to sensitize themselves to the skills attributed to what is better termed as micro niche marketing.  Furthermore, there is huge value is learning how to take these “keyword strings” and integrate them into a great domain name to promote virtually any affiliate product.

This e-book is on, “How to Build an Internet Home Business” is something that I have been working on the last couple of months.  I did not write this e-book to sell.  I wrote it for my readers. I want you to use it to build your Internet home business. 

Therefore, I am giving you limited rights to this book.  You can break it apart and use it as content on your websites, blogs, articles, etc.  Here are your rights with this book!

[YES] Can be given away to your Referrals

[YES] Can rebrand this report with your own links & make money.  Contact me for the Microsoft Word version!!!  Just write a comment on this post, include your e-mail address, and I will send you the Microsoft Word Document so that you can rebrand it.

[Yes] Can be broken down and used for content on your website(s).  You must cite me as a source by including this wording at the bottom of your post. “For More Information, see How to Build an Internet Home Business – linked to http://affiliatewebsitereview.com So, all I’m asking you do is establish anchor text to my primary website.  This will be a good excersise for you in building anchor text.  There is a section on “anchor text” in the book.

[YES] Can be used as a bait to build your list with your auto-responder.  If you do not have an auto-responder, you can get a free one here: Get Your Free Auto-Responder.  Plus, you will also get over 40 pre-built messages to use for your auto-responder!!!

[YES] Can be used with your autoresponder as content

[YES] Can be used as web content

One of the most fundamental things you need to determine prior to attempting to build an Internet Home Business is to know how you are going to advertise, market and promote your business (read more).  Understanding that a website is a critical tool and definately necessary to your business, this video is part of a series that illustrates how to develop a ‘keyword string’ that someone types into a search box to get to your website.  In other words, how do you get highly targeted traffic to your website?  …that’s what this exericise is intended to do!

And, since Google places suches a high value on having that ‘keyword string’ as part of your URL or domain name, I have placed a great deal of emphasis on how to do exactly that.  This video addresses how to do keyword research and how to incorporate that keyword in your domain name.

There are a number of ways to do this.  Some are easier than others.  Some are bit more difficult and take a lot of experience.  And, there are free methods, and other methods and programs that will charge you a fee for a software program that will help.

I have found a free software program from a top company that combines keyword research with domain development!  This will take a bit of experience… trial and error, but it’s the best at what it does – so it is definately worth your effort. 

But, don’t get too excited and buy a domain from this company.  If you see what you like, go to NameCheap.com to purchase your domain.  You will save a little money!

This is the best video I have seen on how to properly build an Internet home business using social media marketing.  It represents all the values and recommendations that I follow in my How to Build an Internet Home business website.  While I take full responsibility for the content of this text, I’d like to thank the great people at www.UpsideDownIceberg.com for this fantastic, to the point video.

You have probably seen how Internet marketers flood Twitter and Facebook with their affiliate links.  That is the exact thing you want to avoid.  You want to provide content, not commercials.  You want to add value to the user’s experience.  The social media sites should be used to develop relationships, rather to intrude on their time and space.  People will buy from you once they Know, Like and Trust you.  Use social media marketing to build relationships, and you will grow your business.

Video is becomming more and more a vital element to build an Internet home business.  I heard a staggering statistic just last week that 60 percent of all Internet traffic comes from video.  That is why I am now introducing it to you here.  If you want to build an Internet home business, you must learn and practice using video.  Here is a quick tutorial on how to use Jing (www.jingproject.com), a free service to start your video marketing.

It seems strange, that in today’s modern business environment where the significance of Online Marketing is widely seen as being a vital strategy to the success and growth of business in general, there are still countless small companies who continue to not to have an internet presence.

Recent studies conducted in the US by Barlow Research, shows out of the 680 small companies surveyed, 51% presently have no website, with 38% of these not planning to have a web presence for at least the next twelve months. For those small businesses that do have websites, many of them will be poorly optimised and so, would receive a low Search Engine Placement result from a search engine such as Google. undoubtedly this can have a huge impact on business and it’s believed that up to 70% of UK web based companies, which don’t have optimised website’s fail within their first 3 years. This is to say, the sites are no longer live on the web.

Now I’m not saying for a moment, that it’s essential for every small business to have a well maintained website, which is properly optimised for high Search Engine Placement. For this, the services of a good search Search Engine Optimization Company is required and although this may bring about huge returns in the form of increased high quality traffic, the decision to use such services must be based on the size and nature of the business in question. What must also be taken into account is whether the expected increase in profits from higher traffic conversion, will justify the continuing costs involved in using such a service long term. A company with a yearly return of £50,000 will often have a much tighter expense budget and may derive less benefit from a strong Online Marketing strategy, than say a business which grosses two million a year. The interesting point here is, both of these companies can be regarded as small businesses, yet for for one of them at least, the services of a Search Engine Optimization Company is definitely viable. Never let it be said, it’s not worth the expense for small companies to go down the professional optimisation route. It just depends on how the phrase small business is defined.

The kind of business is also a factor. Take for example, a local plumber who works chiefly through referrals from builders and has a small amount of established commercial accounts. The lack of any Online Marketing may not be particularly damaging to his business or harmful to how his customers are served. In contrast, a small family company that sells luxury chocolates and only has a few shops, will seriously limit public access to its goods and so damaging its sales potential, if it’s without a well performing website. If the site’s been properly optimised, the business is likely to get lot’s more trade from internet orders, through searches on Google or other search engines, than that of word of mouth or any type of traditional advertising, a company of this size could practically afford to undertake.

Google is unquestionably the king of search engines and has permanently altered and continues to change the landscape of the internet. In order to stay competitive, many small business owners will no doubt feel they have little choice but to develop their own websites and make sure they stay well optimised. As for those companies who up until now, have been comfortably existing without utilising Online Marketing, many may find the business climate of the not too distant future, less sympathetic to their current marketing strategy.

I know that I made mistakes when I started to build an Internet home business.  I am sure that you have experiences to share.  I’d like to hear them.

For example, when I got started, I just somehow (luckily) knew that I needed a business website.  And, I also knew that I wanted to publish a Newsletter on how to build an Internet business.  So, I had two of the necessary incredients to get started.

However, I was missing three critical components.  I did not know how to do keyword research.  Consequently, I did not know how important it was to use my primary keyword as domain name.  And, I did not know anything about Search Engine Optimization (SEO). Read More: How to Build an Internet Home Business: Start Here

I also had two other huge problems.  I wanted to do everything!  And, I wanted to do it fast!  My time management skills really sucked.  Plus, I was jumping from program to program expecting the next program to make me money.  I’m just glad I’m through with that!

Please share your experiences!!

All the Best,

Rick

Here are 5 key recommendations that I wished I had prior to my initial attempt to learn how to build an Internet home business.  This PowerPoint presentation is yours to use as you see fit to grow your Internet home business!  Enjoy!

Rick Samara


5 Fundamental Steps: How to Build an Internet Home Business -

Read More... Build an Internet Home Business: Start Here

Creating great videos, particularly videos that go viral is a great way to build an Internet home business.  So, how do your videos go Viral?  According to Margaret Gould Stewart from YouTube:

• Create content that will capture a sustained audience
• Cultivate your audience with continuous content
• Keep it simple… even explain how the video was made
• Add your Meta Data (title and description) to enable easy indexing by the search engines
• Enable embedding, or you limit the use of your video

…Watch this short WebProNews interview with Margaret!


More WebProNews Videos